Erste Bank a.d. Novi Sad is a part of Erste Bank Group, one of the leading financial institutions in Central and Eastern Europe, with over 17.3 million customers in eight countries. Erste Bank was established in 1819 as the first savings bank in Austria. It has been operating in Serbia since mid-2005, when it took over the majority stake in Novosadska Banka, the oldest financial institution in our country, established in 1864.
In December 2005, Novosadska Banka changed its name to Erste Bank a.d. Novi Sad and initiated an intensive process of transforming the bank into a modern financial institution aligned with the standards of Erste Bank Group. This process was completed on 1 January 2007 by transition to a new IT system.
The focus of Erste Bank is on operations with individuals, local communities and small and medium-sized enterprises. With its intensive investments during 2006 and rapid development in 2007, Erste Bank joined the ranks of the banks with the most competitive products in Serbia, for retail as well as corporate customers. The speed and quality of service, together with the concept of personal banker for each customer present pillars of further growth.
Technologically advanced and innovative in the financial market of Serbia, especially in the area of e-banking and card business (NetBanking, cards based on chip technology, gift cards…), Erste Bank a.d. Novi Sad seeks to continue expanding its base of satisfied customers and increasing its market share in key segments.
The Erste Bank network in Serbia consists of 73 retail branches, as well as 10 corporate centres. Erste Bank a.d. Novi Sad currently employs nearly 1000 staff.